Digital Marketing Specialist

Yerevan, Armenia (Remote)

Requirements:

  • Bachelor’s Degree or equivalent practical experience
  • At least 3 years of digital marketing experience, with a focus on content creation
  • Experience translating complex technical information into simple messages for all audiences
  • Hands-on experience with LinkedIn and Twitter (posting/ads)
  • Previous experience creating content for B2B companies is a plus
  • Previous experience creating content in English
  • Exceptional English skills, able to create various types of content and campaigns targeting the US market
  • Strong writing skills with experience creating highly engaging website, blog, email and social media content
  • Passion for creating amazing and valuable content
  • Knowledge of and interest in the technology landscape
  • A self-starter attitude with the willingness, and desire, to “roll up your sleeves” and get the job done
  • Keen Attention to Details
  • Research addict

Responsibilities:

  • As part of the marketing team, own the content governance and research, create, and publish insightful & informative content with catchy headlines to be used on blog posts, press releases, social media, advertising, email, landing pages
  • Bring your creative self to work every day and write your heart out. Bring your passion for the written word to deliver high-quality content that breaks through the noise, while utilizing SEO practices to drive organic traffic to the company website
  • Develop and execute diverse B2B marketing campaigns in order to generate leads
  • Generate high quality content that breaks through the noise for social media, websites, newsletters, press releases, and any other distribution channels
  • Develop and implement tactics on different channels – paid or organic – to increase brand awareness and lead generation
  • Research and evaluate competitor’s marketing and digital content
  • Contribute to the creation of videos, blog posts, graphics, web content and email
  • Elaborate marketing materials (like presentations, whitepapers, client references, etc)
  • Translate technical concepts into easy-to-understand infographics, brochures and other marketing collaterals
  • Refine images and layouts using graphic design software
  • Come up with concepts and scripts for webinars, podcasts, videos or other projects we organize
  • You just happen to be fluent in digital marketing best practices including SEO, SEM, email marketing and social media.

What we offer:

  • Permanent long-term collaboration contract
  • Full-time position (40 hours a week)
  • Rewarding compensation package consisting of salary and a performance bonus
  • Remuneration in USD
  • Flexibility of working from home from any corner of the world
  • Vacation days (paid time off and national days)
  • Great collaborative culture with an international team of over 25 different nationalities
  • Training, team building, fun at work activities
  • Opportunities for growth and development
  • Yearly performance reviews
  • Wellbeing program with workshops and webinars led by experts

Digital Marketing Specialist

Job description

Digital Marketing Specialist

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